Category: Consulting with Small Businesses

Ever seen Dog the Bounty Hunter? He’s a Harley-looking dude in Hawaii who goes around rounding up the bad guys. But he doesn’t just round them up, he takes them down with style. Duane “Dog” Chapman and his family have turned their little bounty hunter enterprise into a full blown reality TV sensation. Since 2005…

Structuring your social media platform as a business gives you an opportunity not available to a consultant or sole proprietorship. While I spend a good deal of the time branding my own image, a company has the option of allowing it’s “employee faces” to brand themselves as employees or to make the “employee faces” anonymous…

So you’ve got a website and you’re proud of it. In fact, many of you were probably excited to tell people once it was up and going.  I’ve got some questions for you. What is it for? What does it do? How do people find it? How do people use it? Do you know the…

Dino Dogan created a community unlike any other on the internet, and the method by which he gets traffic is both unique and common sense. You’re going to love what Dino has to say about getting traffic to your site:

Calvin and Shareena Hill have built a small empire of sites including TheShoeGame.com and ThirstyRoots.com Both of these site are major Adsense income sites and are driven largely by community. Sadly, the audio is not the best. We were in Google’s offices in Atlanta and couldn’t find a quiet spot. When I get a chance,…

Dan: Alright, so here with 10minutetraffictips with Liza Graves from StyleBluePrint.com which is a niche site for women or interested in can I say high-end style. Liza: High-end but I wouldn’t say super control.

When you want a Facebook Page –  that’s when you shouldn’t create one. There is nothing strategic about “wanting”.  From a business standpoint, Facebook is a tool no less or more useful than is a hammer for a handyman. If you’ve spent anytime trying to figure out what you’re going to do with your Facebook page – you’ve thought…

The biggest problem most people have trying to write their marketing plan is getting stuck on the details. They got bogged in some detail and can’t move beyond it. So don’t let details slow your plan. Your marketing plan should almost reflect a flow chart.  Work it backwards from the day you receive your first…

So you’re familiar with Groupon, I’m going to assume. It’s a great service for those of us that like 50% off – but like many lead generating services you’ve got to be prepared on the back-end. Most companies that use Groupon get excited about all the traffic that’s coming to their front door, but don’t…