Author: Dan Morris

  • Don’t Take Notes At NAMS Like You’re Still In College

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    Dan Morris
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    Guest Post By Susanne Myers Daily Affiliate Tasks Most of us learned how to take notes in high school and college. You write down the most important facts, dates etc. and then commit them to memory before the next test. The main focus is to listen and capture the most important points your professor or…

  • Podcamp Nashville: Untapped Local Resource

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    Dan Morris
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    Podcamp Nashville is one of the largest Podcamp events nationwide, did you know that? As a local resource for social marketing and all things internet, it’s almost like the Internet Knowledge Superbowl here in town. There really isn’t anything bigger or better (unless you count its sister event, Barcamp Nashville). But have you heard of…

  • The 11.6 Hour Twitter Virus – Warning!

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    Dan Morris
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    The 11.6 Hour Twitter virus is definitely something you want to avoid. If you haven’t seen it yet, it’s in a tweet that says  “I have spent 11.6 hours on Twitter. How much have you? Find out here.” There’s a link in the message that leads to an application called “Time on Tweeter”. This app…

  • Automating Marketing: Teleseminars

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    Dan Morris
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    You’ve heard about teleseminars and webinars, I’m sure. I’ve always associated them with office training calls for some reason, but I seem to be on a lot of them lately. The fact is webinars and teleseminars are about the coolest marketing trend in a long time. And the thing is –  the word teleseminar (or…

  • Marketing Strategy Mistakes

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    Dan Morris
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    Most businesses don’t consider empty tables as marketing strategy mistakes. But with good tracking of your peak hours, a marketing plan can be developed to take advantage of the slow times. For some businesses this lack of marketing strategy can leave them in dust when the unexpected happens. I used to manage the Stadium View…

  • Local Mobile Marketing

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    Dan Morris
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    Local Mobile Marketing with text messages isn’t really a fad or a phase. It’s a natural progression of marketing tools. Some people don’t like text message marketing, but for the most part, it’s easy to avoid getting what you don’t want. Your customers won’t give your their phone number or check the box for “text…

  • Foursquare: the Future of Marketing

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    Dan Morris
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    As a marketer of small businesses, I started using Foursquare with the sole purpose of learning how others were going to use it and make it successful. I checked-in to every place I was, places I wasn’t, got every badge I could find and every Mayorship.  I really wanted to see how business was going…

  • Do Fancy Business Names Have a Place?

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    Dan Morris
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    Companies spend thousands of dollars on consultants in their quest to come up with product, service and company names.  Here in Nashville there are names like Laser Quest, Cheddar’s, Nissan and Maggiano’s that probably were the result of months of talks, tests and money. But does the name itself create revenue for the company? Does…

  • Your message determines your audience

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    Dan Morris
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    Don’t underestimate the power of your message. When you connect with your audience with the right message, they’ll also connect with you.  And in some instances, the message alone will set you light years ahead of your competition. I was listening to Paul Winkler, a local investment coach, talk about how to hire a good…

  • Adding Value with Giant Marshmallows

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    Dan Morris
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    My wife brought home giant marshmallows this past weekend. Seriously, they’re giant – the size of 4 marshmallows  perhaps. When my kids saw those  – all I heard from them for the next 2 days was  “can we make s’mores?”  I don’t know when marshmallows were invented, but for at least the last 25 years there’s…