Social Media Magic Tricks

Read more about the article Got Milk? (with Joel Comm)

Got Milk? (with Joel Comm)

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Amplify Podcast 88

 [iframe style=”border:none” src=”http://html5-player.libsyn.com/embed/episode/id/3485871/height/100/width/380/thumbnail/yes/theme/legacy” height=”100″ width=”380″ scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen]On today’s show we talk about Joel Comm’s TwitterPower 3.0, Alyssa Milano, Pianist Valentina Lisitsa, the Twitter Discover button, Twitter search, quote tweets and tweet stats. A bit Twitter Show. All the tech, social media and blog headlines that Bloggers love, need and use everyday.Listen to the latest from the Amplify Podcast

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Twitter, Twitter, Twitter

1030887_tweet_tweet___Twitter, Twitter, Twitter . . . literally.  There are 3 main ways you can use Twitter for your business.This comes from some questions I got after guest speaking on a Twitter teleseminar this week.
The Party

The first way is the method you’ve likely heard a lot about. That’s called social media.  Scott Stratten calls it “unmarketing” and Perry Belcher calls it “the party”. Basically,  Perry’s right, the first method is to act on Twitter the way you would should you show up at a party 5 minutes late.  (more…)

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Are Brands or Celebrities Following you on Twitter?

Ever want to know who’s following you on Twitter? There are several services that will give you that information.

But if you’re just looking to find out who because it would be fun, you’re missing the real value. What you really want to be looking for are the brands and personalities in your niche (or related to your target market) that are following you. These are the people who can see your tweets and engage with you.

And sometimes it indicates researching you as well. (more…)

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Nissan’s Social Media Marketing Manifesto

Nissan’s Social Media Marketing campaign has the engine of a huge company, but the heart of small one. I was truly surprised by the sincerity, integrity and intimacy by which Nissan operates their program.

For a car company trying to make money in times that are extremely difficult, I I was surprised how little of the discussion was about sales, ROI, or monetization. It was quite obvious during the course of the discussion that sales were the goal of some other Nissan department. The social media marketing department was about customer experience and branding. (more…)

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