Category: Featured

  • Don’t Write an e-Book

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    Dan Morris
    in

    No matter what I told you, or you heard from John Saddington at Savvy, or you read online somewhere. . . take “write an e-book” off your list of things to do.

  • Choosing a Monetization Model

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    Dan Morris
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    Big companies have entire departments dedicated to their monetization model and regularly discuss pricing strategies, cost cutting measures, and increasing the number of income opportunities. How much time have you spent on your monetization model? Have you ever pushed the computer away, sat down with 5 friends you trust and really talked through the different…

  • Your Website Conversion Rate is Meaningless. Period.

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    Dan Morris
    in

    People often ask me what my website conversion rate is, which I think is an absolutely ridiculous question. But before we continue, let’s assume you don’t know what a conversion rate is OR let’s define it so the rest of this post is based on a mutual understanding of conversion rate. Here it is: Number…

  • The hyphenated domain name dilemma

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    Dan Morris
    in ,

    It seems the hyphenated domain dilemma is rearing its head again.  However this time I’m hearing from SEO guys that hyphenated domain names actually hurt your search engine rankings.  I’ve found no evidence that this is the case but I do have plenty of evidence to the contrary. Not only that, hyphens can increase the…

  • How can your site generate $2,000/month?

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    Dan Morris
    in

    OK. Let’s talk through what we would need to do to make $2,000/month. Looking at the ‘choosing a monetization model” post, there are several ways income can flow to you from your site. How can we make $2,000 per month from each of those sources? Amazon Affiliate Income Everything on Amazon is available to affiliates.…

  • Viral Marketing Examples: The Piano Guys Case Study

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    Dan Morris
    in

    I’m always looking for unbelievable viral marketing examples, and recently came upon what ThePianoGuys are doing with their CelloWars video. You’re going to love it. There is an enormous difference between viral video examples and viral marketing examples. Tons of videos go viral, most of them that have done so weren’t because they were planned…

  • Should you start another site?

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    Dan Morris
    in

    How many times have you gotten an idea and thought you should take what knowledge you’ve gained and start another site? If you’re like me and you continually renew domain names just because you have a good idea for them, you know what I’m talking about. So many ideas, so little time. The question is should…

  • Increase Your Page Views

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    Dan Morris
    in

    If you want to increase your readership, increase your page views, increase your RSS subscriptions and Facebook likes, your brand has to demand it.  Think about the dictionary, when was the last time you were “inspired” to look up the definition of another word because Merriam Webster suggested you do so? The answer is “never”…