Author: Dan Morris
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Small Business Mistakes to Avoid
Coupon Strategy is one of the most common small business mistakes to avoid. Your coupon strategy should be more than just a way to get new people in the door. And it doesn’t have to cheapen the place. Take a look at this coupon we received from Laser Quest Nashville after attending a birthday party…
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Hank Williams Jr.’s Fox / ESPN Song – Not a Mistake
Hank Williams, Jr. recently turned what seemed like a marketing mistake into a marketing success story. And in true Hank Williams, Jr. fashion he did it by recording and giving away, what I call, his “Fox/ESPN” song (aka Keep the Change). In the end, you can decide whether the unfortunate incident was a mistake or…
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Did Dodge make a marketing mistake? #journeysearch
I just completed Dodge’s grand marketing event the Dodge Journey Challenge (#journeychallenge on Twitter). It was a ton of fun following clues online to try and find a Dodge Journey in Oklahoma one week, then the next week driving to Albany, NY to start their east coast challenge. Being the marketing guy I am, I…
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Some website revenue generation ideas
I was recently working with a client on their site when they asked about the kinds of things we could do to website revenue generation ideas I had and what kind of return we could get from those activities. Revenue is so very tied to the kind of traffic you get to your site. You…
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Domain Names: Hyphens or Underscores
Matt Cutts finally decided to produce another post about using hyphens and underscores in domain names. It’s not often that he does – so I’m always grateful to see him update Google’s position. As you’ll see in this video, it’s still very clear that hyphenated domain names are not penalized over those without hyphens. I…
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Link Building and UAW Awesomeness
So, we have Susanne Myers on the call today. Yeah – she’s the expert behind EasyLinkLove.com. She definitely brought it. When was the last time you listened to someone whose built 72,000 links to a site talk about link building? Press play if you want to learn more about guest blog posts, strategic link building,…
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Affiliate Marketing – How to do it
Learn about using Affiliate marketing as an additional revenue stream…
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Building Mini-Niche Sites with David Perdew
Listen to David Perdew explain how to start building an empire of mini-niche sites. David discusses everything from what platform to use to build the sites, to traffic strategies, internal linking, keywords and conversions. This is a great call.