Mistakes in internet marketing: conversion rate

One of the biggest mistakes in internet marketing is failing to understand the true nature of your conversion rate.

Conversion rate is such a lousy term, but for many business owners it has come to mean profit.

Unfortunately, businesses that want to provide you with internet marketing services will use the term conversion rate to get your attention and sell you services. But that’s precisely what you don’t want to hear. (more…)

Continue ReadingMistakes in internet marketing: conversion rate