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On today’s show we discussed Facebook Self Destruct, Gregory Ng, Frozen Food Vlogger, Facebook keyword stuffing, Facebook legal name, Dutch Girl Fake Asia Trip, Zilla Van den Burn, Buying Instagram Followers, Digiorno Tweet, Kevin Smith, Movie Tusk. All the tech, social media and blog headlines that Bloggers love, need and use everyday. |
One common marketing mistake small businesses seem to make is not leveraging operations activities for marketing purposes. As I highlighted in my “Dog the Bounty Hunter” story, the average, ordinary things that you do can be used as marketing.
I recently took a trip to Costa Rica, a fabulous country, and had opportunity to zipline with the Titi Canopy Tour group in La Foresta (outside of Manual Antonio National Park). The ziplining was fantastic. It wasn’t the scenery as much as the ride that really makes ziplining cool. And the crew at Titi Canopy Tours make everyone comfortable and safe each and every time. They are a class act.
But, they’re not making as much money as they could be. . . (more…)
A media kit is a pretty important piece of the puzzle. It is not the end-all be-all by any means, you still have to create great content, be a steward…
After you watch the video, learn the highs and lows, ins and outs of the book, the question is up to you. . .
Five amazing bloggers (and us) who have created a business from their blogs have came together to share their work so you too can build a business blogging from your…
There are so many awesome ways to use Evernote. Here's a primer for you :) And another one with another great tip:
After you watch the video, learn the highs and lows, ins and outs of the book, the question is up to you. . .
After you watch the video, learn the highs and lows, ins and outs of the book, the question is up to you. . .
Holy Moly! Did you know you could pin pages without pictures? Did you know you could pin images on Facebook? Did you know that after you pin something you could change the location that users land when they click on the pin? While testing out images based on my “how to make images go viral on Pinterest post”, I learned a few new things.
So the basic idea of Pinterest is to categorize things that you like and find out in the world wide web onto your Pinterest wall. When you find something cool, you “pin” it. That means Pinterest goes to that webpage and finds an image it will use to represent that page on your board. In the end you have a wall full of images that are are really just links to webpages. BUT. . .
Pinterest gives you a little control over these pins. When you hover over the image, a pop up “Edit Pin” button becomes visible. When you click this button, you can edit the description, change the board it is categorized on AND you can edit the link. That means you can change the link. (more…)
There are so many things to do, isn’t there? Podcasts, Pinterest, Facebook, e-books, email, Flickr, Youtube, Hubpages, Google Places, backlinks, Twitter, Stumbleupon, Cinch, Slideshare, Instagram, Digg, BlogTalkRadio, Kunaki. . . the list goes on and on.
Does the existence of a social network, a social utility or a marketing tool mean you have to use them? Of course it doesn’t, but then why do so many companies maintain presences on all of them? The answer is purpose.
When you begin your marketing efforts, make sure you have a plan and can execute that plan. If you can successfully execute an entire marketing plan on one network, then you can probably expand that to two. A well executed plan means you’ve tested your messaging so that it attracts the right people to your funnel. Then you’ve tested the parts of the funnel so you’ve maximized the number of prospects that make it to your goal. Finally, you’ve tested the backend and have found surefire ways to monetize them over and over again. (more…)